More and more women are choosing to travel with other like-minded women who share their passion for meaningful travel experiences. In response to the growing demand for this kind of travel, Abercrombie & Kent (A&K) is introducing six new journeys this year designed by and for women.  

In destinations around the globe, these trips include inspiring cultural and educational experiences for women of all ages. Meet fascinating local personalities such as Singapore TV host Yu Sai Khan or Indian art collector Mrs. Poonam Sarin.   Learn the art of perfume-blending in Provence, henna painting in Jaipur, or take tango lessons in Buenos Aires. Explore the culinary specialties in each region, including a cooking lesson in Bordeaux and a tasting at a French artisanal chocolate workshop.

This type of travel appeals to a number of different types of women, including mothers and daughters looking to spend quality time together, long-time friends who want to get away for a reunion or like-minded women who wish to learn about other cultures.

“We also find that these trips appeal to the solo traveller,” says Ann Epting, Senior Vice President Abercrombie & Kent. “For example, a married woman whose husband doesn’t like to travel or doesn’t have the time or a single woman who is more comfortable travelling as part of an escorted group, but doesn’t want to be the odd one out on a trip full of couples.”

Based on requests from past travellers, Abercrombie & Kent decided to customize two departures of Highlights of Egypt and Wings over Botswana for women, by the cultural and educational elements that are the hallmark of A&K, while also appealing to a sense of fun and enjoyment. The response was overwhelmingly positive, with the Botswana trip selling out almost immediately. The decision was made to add four new women’s interest departures to China, India, France and Chile & Argentina and an additional departure of Wings over Botswana for the fall of 2008.